Great UI doesn’t start with a screen, it starts with understanding a category: a banking app and a lifestyle app solve completely different user problems, so they need entirely different UX foundations. The Online Master in Digital Product Design & AI trains you to design responsive, user-friendly interfaces for web and app products, combining strategic thinking with hands-on execution.
Throughout the programme, you’ll master:
User research and information architecture: understanding audiences before designing a single screen, meeting the professional criteria.
Wireframing and interactive prototyping: building functional prototypes in Figma, from concept to click-through.
UI design and design systems: you will become an expert in typography, colour theory and scalable components for digital products.
Usability testing and analytics: validating design decisions with real user feedback.
The programme integrates Artificial Intelligence into core UX methodologies through dedicated masterclasses and workshops, giving you hands-on experience with the top AI tools currently used across the UI/UX industry.