New AI Master’s at LABASAD
The creative sector is changing, and production is no longer enough. At LABASAD, we are launching three new Master's degrees for those who want to move beyond simply "doing" and start leading projects with a strategic and technological vision.
This Master’s degree provides a comprehensive overview of contemporary AI-enabled filmmaking practices. It prepares students to operate creatively and responsibly in a rapidly evolving media landscape, emphasizing intentional decision-making. This program is led by Fred Grinstein, a creative executive and media strategist with two decades of experience at HBO, Hulu, and Sundance.
The main objectives of the Master’s are:
Industry Standards: Developing a realistic understanding of how AI is used in cinematic production, including practical constraints and ethics.
Workflow Optimization: Mastering the integration of AI tools into a seamless, repeatable production pipeline to reduce manual labor.
Cinematic Literacy: Learning how classical principles—composition, montage, and sound—translate into AI-generated imagery.
Professional Empowerment: Gaining confidence in directing AI systems while maintaining authorship and creative intention.
Graduates will be able to transition into film and media production, creative technology studios, or independent cinematic authorship.
This Master’s, led by CAAPSAI, a creative production studio driven by generative AI, has been designed to transform the traditional audiovisual creator into a “Total Director/Producer” by mastering the Generative Workflow. You will learn that AI is not here to replace creation, but to enhance it, moving from an abstract idea to a finished piece.
The main objectives of the Master’s are:
Solid Conceptualization: Understanding that the idea is the main axis and technology is its narrative amplifier.
Professional Finish: Curing the “glitch” and elevating final quality through Post-production and VFX techniques.
Integrated Workflow: Mastering the full production flow, whether in large team settings or as a “One-Man Band” creator.
Art Direction: Defining aesthetics, lighting, and “Look & Feel” before animating.
Motion Synthesis: Moving pixels with narrative intent by mastering Generative Video techniques.
Ethics and Legality: Safely navigating the legal framework, intellectual property, and creative ethics.
This Master’s prepares you for roles such as Gen-AI Filmmaker, AI-specialized Art Director, or VFX and Post-production Supervisor.
This new Master’s, directed and designed by Alejandro Masferrer, a creative strategist with experience at brands like Adidas, Facebook, and MoMA, is the ultimate upgrade to move from execution to strategic leadership.
The goal is to master the technological ecosystem necessary to become a digital transformation leader in any studio or agency.
The main objectives of the Master’s are:
DesignOps: Organizing and streamlining complex design processes through technology to improve team efficiency.
Advanced Research: Integrating AI and synthetic user models to conduct faster, collaborative research without losing depth.
Agile Methodologies: Adapting Design Sprints and creative workshops by incorporating AI as a facilitator and solution generator.
Applied Artificial Intelligence: Integrating AI into the workflow, from research to documentation and decision-making.
Team Management: Leading creative talent by combining emotional intelligence with the use of bots and automation.
Innovation Leadership: Becoming the internal reference for digital transformation and new workflows within the company.
With this Master’s, you can access roles such as DesignOps Manager, Innovation and AI Leader in studios, or Project Manager for digital creative teams.
Discover all the details about the new Máster´s on our website or ask for more information so we can advise you on your next professional step.
It’s time to lead the change. 🚀