Vincent G. Guignard is a Swiss designer who studied Product and Industrial Design before pursuing Marketing at UC Berkeley. In 2012, he joined his brother to lead ARD, the independent design studio founded by their father in 1987. Based in Vevey, Zürich and London, ARD specializes in branding and packaging for the FMCG sector, combining strategic and creative expertise for global brands and innovative start-ups.
Vincent is a Board Member of the European Brand & Packaging Design Association and regularly serves as a jury member for international design competitions. ARD has received numerous awards and is recognized as one of Europe’s leading agencies in branding and packaging.